Effective as of February 2, 2019

Thank you for visiting ("Madera Residential")’s Internet web site ("Site") located at this URL. Madera Residential, GP and its affiliated entities (“Madera”) takes the privacy of trust of our clients seriously, along with that of other users of and visitors to Madera websites (collectively, “Visitors”). This Privacy Policy describes in detail our policy and practices regarding the collection, use, and disclosure of user information by Madera. By accessing our websites or utilizing our products and services (“Services”), you consent to the information collection and handling practices outlined in this policy.

Privacy Policy Updates

Due to the Internet's rapidly evolving nature, Madera Residential may need to update this Privacy Policy from time to time. If so, Madera Residential will post its updated Privacy Policy on our Site along with a change notice on the Site. Madera Residential may also send registered users of our services a notice that this Privacy Policy has been changed. Madera Residential encourages you to review this Privacy Policy regularly for any changes. Your continued use of this Site and/or services and/or your continued provision of personally identifiable information to us after the posting of such notice will be subject to the terms of the then-current Privacy Policy.

Web Sites Covered

This Privacy Statement describes our privacy practices regarding information we collect from individuals who visit the Madera Sites.

Personally Identifiable Information

Madera collects personally identifiable information on this Site only if you provide it. Madera may collect various types of information, both personal and anonymous, through our products, services, and websites. The information is gathered from your usage of our sites and services, as well as from your entry of information on our websites. Madera collects certain personal information that can be used to uniquely identify you as an individual or contact you directly. This may include personal information such as your name, address, telephone number, and email address. For certain financial products and services, personal information may also include sensitive data such as bank account data and account numbers. Personal information is only collected based upon your choice to provide it to Madera through our products, services, and websites. You have the option to choose not to provide personal information to us; however, the lack of such personal information will typically prevent Madera from providing the requested products or services to you.

Generic User Information

Madera collects non-personal information, which is general information that does not specifically identify you as an individual. Madera may automatically collect non-personal information such as your IP address, device information, browser, internet connection speed, past web pages visited, and your link selections on our various website pages through Cookies. This type of information may also be aggregated for business and marketing uses by us or by third parties. Generic user information is gathered only to help us improve the usability of the Madera Sites. You may be able to restrict the use of cookies by adjusting your browser’s privacy options.

Cookies

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognizing you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Links to Third Party Sites

The Site may provide links to other Web sites or resources over which Madera Residential does not have control ("External Web Sites"). Such links do not constitute an endorsement by Madera Residential of those External Web Sites. You acknowledge that Madera Residential is providing these links to you only as a convenience, and further agree that Madera Residential is not responsible for the content of such External Web Sites. Your use of External Web Sites is subject to the terms of use and privacy policies located on the linked to External Web Sites.

Third Party Analytics Tools

Beyond the personally identifiable information you voluntarily provide to us, Madera Residential utilizes analytics tools including third party technologies, such as Google Analytics, to collect non-personally identifiable information utilizing cookies. Certain types of information, including geolocation, device type, onsite website usage and behavior, demographic data, and purchase history, is collected and aggregated across Madera Residential Site users for our analysis and advertising efforts.

Madera Residential uses Remarketing with Google Analytics and Google Adwords to display relevant advertisements to users who have previously visited our Site. Referred to as remarketing or retargeting, Madera Residential may utilize previous session information to serve display advertisements to you on the Site and based on such session information Google may set a cookie and serve ads to you on third party websites on the Google Display Network. Third party vendors such as Google may display Madera Residential ads on websites across the Internet. Aggregated user data may be utilized to create remarketing/retargeting “lists,” or groups of users with similar onsite behaviors or demographics.

Madera Residential also uses Google Display Network Impression Reporting and Google Analytics Demographics and Interest Reporting and Interest-Based Advertising to display advertisements to users based on their inferred interests and demographics. Madera Residential does not run interest-based advertising campaigns that collect personally identifiable information.

Users may learn more about Google Analytics use of cookies by visiting the Google Privacy and Terms page at http://www.google.com/policies/. You may opt out of being tracked by Google Analytics by i) Turning off cookies in the preferences settings in your browser ii) Downloading the Google Analytics opt-out browser add on available at: https://tools.google.com/dlpage/gaoptout/ iii) Opting out of user interest and demographic categories in the Settings for Google Ads feature to manage or opt out of Google interest based ads at: or iv) Managing cookies used for online advertising across multiple companies at the US-based Network Advertising Initiative at http://www.networkadvertising.org/choices/.

Aggregate Information

The Site may track the total number of visitors to our Site, the number of visitors to each page of our Site, browser type, IP addresses, External Web Sites (defined below) linked to and other aggregated data collected through our services and we may analyze this data for trends and statistics in the aggregate but such information will be maintained, used and disclosed in aggregate form only and it will not contain personally identifiable information. We may use such aggregate information to analyze trends, administer the Site, track users' movement, and gather broad demographic information for aggregate use.

How We Use Information We Collect

Madera uses the information you submit on the Madera Sites solely to perform the services or activity being requested and to present its content to you. However, personal data will never be sold or rented. We may use third parties to perform services related to the services or activity requested, such as payment processing for any applicable fees associated with an event or transaction. These third parties have access to the information you submit only to perform these tasks on our behalf. As described above, Madera may share your personal data with contracted service providers so that these service providers can provide services on our behalf. Madera does not share, sell, rent or trade any personal data to or with third parties for their promotional or marketing purposes.

Public Forums

Madera may host public forums, blogs or chat rooms on Madera Sites. Any information or personal information you choose to submit in such a forum may be read, collected or used by others who visit these forums, and may be used to send you unsolicited messages. Madera is not responsible for any information or personal data you choose to submit in these public forums.

Madera Affiliates

Madera may share your personal data with affiliates of Madera for the purpose of any necessary collaboration.

Madera Successor

Madera may share your personal data with a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of Madera’s assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal data held by Madera about our Visitors is among the assets transferred.

Compelled Disclosure

Minors

Madera Sites are not intended for minors under 18 years of age. No one under age 18 may provide any information to, or on, any Madera Sites. We do not knowingly collect personal data from minors. If you are under 18, do not use any Madera Sites, and do not provide any information via any Madera Sites.

Data Retention

Madera retains the personal data we receive on the Madera Sites for the duration of your relationship with Madera, plus a reasonable period thereafter as necessary to fulfil the purposes described above. Retention periods may be extended if we are required to preserve your personal data because of litigation, investigations and other similar proceedings, or if a longer retention period is required or permitted by applicable law.

Security

Madera is committed to protecting the security of any personal data you provide to us. Madera uses appropriate administrative, technical, and physical security measures to protect any such information you submit. Despite these protections, Madera, does not guarantee the security of any data submitted over the Internet.

Digital Millennium Copyright Act (“DMCA”) Notice

Pursuant to 17 U.S.C. Section 512, as amended by Title II of the Digital Millennium Copyright Act (the “Act”), Madera reserves the right, but not the obligation, to terminate your right to use any Madera Sites if Madera determines in its sole and absolute discretion, that you are involved in any activity that may be infringing, including alleged acts of infringement, regardless of whether the material or activity is ultimately determined to be infringing. Madera accommodates and does not interfere with standard technical measures used by copyright owners to protect their materials. In addition, pursuant to the Act, Madera has implemented procedures for receiving written notification of claimed infringements and for processing such claims in accordance with the Act. You may contact Madera at: 5214 68th Street, Suite 402 Lubbock, Texas 79424. Our telephone number is 806-798-0888.

Changes to this Privacy Statement

Madera reserves the right to change this Privacy Statement from time to time. Your continued use of any Madera Sites after we make changes is deemed to be acceptance of those changes, so please check this Privacy Statement periodically for updates.

Contacting Us

If you have any questions or concerns about this Privacy Policy, you may contact us at:

5214 68th Street Suite 402 Lubbock, Texas 79424

Our telephone number is 806-798-0888.